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Appreciation towards Studio PS for providing the following description:

我们的目标是设计一款简洁、精致但外形却不乏硬朗的时钟。这款时钟除了具备指示时间的功能外，更应该是一件艺术品。

时钟的模样将随着时间的流逝而改变。我们认为这是设计中很重要的一点。橡木皮外圈做成的刻度盘仅做了喷砂处理，并未抛光。经过时间的洗礼，刻度盘还会发生微妙变化；混凝土表面和纹路也会发生改变。几年后，它将变得更加坚硬。针脚用混凝土制成，呈现出中性而硬朗的外观。

原材料的纯粹展现和分针上的一抹橘色让MOAK时钟看起来有一点点倔强，又不失低调和成熟。

We aimed for a design that is both simple and subtle but also strong in its shape. It needed greatness in a twofold function of showing time and being an appealing object in itself.

We think it is important to see that this clock will be changing its appearance through time. The oak veneer circle that is used as the dial is unfinished, justonly sanded so it will slightly change its character. The concrete will alter its face and spots. It will get harder and stronger through the years. The hands are made of concrete and they give the clock a neutral and sturdy look.

The pure presence of raw materials with the bright orange tip makes the MOAK Clock a little stubborn but also quite held back and mature.

Pictures by Marvin de Kievit Fotografie

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